How to make our website search engine friendly?

If we need search traffic on our website then it is very important to optimize our website & make it search engine friendly. If our website is search engine friendly then it easily pick by search engine.

how to make our website search engine friendly?
We have to follow some step to make our website search engine friendly-

Keyword Research and Analysis –

This is very important to choose right keyword for our website.There are lots of tool for keyword research. You can use Keyword Planner tool (Google Adwords) for keyword research.
For example if website is related to SEO then you can choose keyword which monthly search is very high.

Sign in to google Adwords account with you gmail username and password

Go to Tools and Analysis and choose Keyword Planner tool.

Important keyword for SEO is
1) SEO Company India - 14,800 avg monthly search
2) SEO India – 14,800 avg monthly search
3) SEO Services India – 9,900 avg monthly search

Important Point to be Remember-
• Always choose Exact match for Keyword.
• Exact match always give a exact result for keyword.

For exact match follow the syntax-

Create a Unique Title –
Title is very important for our website. Title tags help to rank our page on search engine.

Syntax-

Example-
Title related to SEO.


Important Point to Remember-
• Title should be unique for each page.
• Title should be contain important keyword.
• Title should be contain only 70 character.


Add Description Meta Tags -
Search engine show Description when any one search for particular keyword.So description is very important for web page.

Syntax-

Example-


Important Point to Remember-
• Description should be unique for each page.
• Description should be contain those keyword which is used in title.
• Description should be 156 characters.


Add Keyword Meta Tags-
Keywords play very important role to rank our website on search engine. We have to add some important keywords to our html code.
Syntax-

Example-


Important Point to Remember-
• Add important keywords related to your web page in keyword meta tag.
• Separate all keyword by comma( , )


Create Robots.txt file and upload-

Robots.txt is a text file which we upload with our website to tell search robots which page you don’t want to visit them.
Structure of robots.txt file is very simple. Syntax is as follow-
User-agent:
Disallow:

Example-
If we want to Disallow user to see our /temp directory. Then we have to add following to lines in our robots.txt file-
User-agent: *
Disallow: /temp/

Important Point to Remember-
• Upload Robots.txt file in root directory.

Generate xml Sitemap and upload-
Sitemap is also very important to our website. Site map is a list of web pages of our website which is access by all the users. We can generate site map online very easily. Ther are lots of tool for generating the site map.If you want to generate site map visit the following url- http://www.xml-sitemaps.com/

Important Point to Remember-
• Upload sitemap.xml file in your root directory.

Image Optimization –
Image Optimization is very important because google or other search engine only read text.
So we have to add alt text with every image of our website.

Syntax-
""
Search engine recognize with above syntax that this is a “SEO Company India” image.

Conclusion-
So this is all about website optimization. I hope that you understand optimization of website.

If you follow the above point it will surely help you to rank on search engine.If you have any query please write a mail
shubham@webnetcreatives.com